CafeSwap X Heron Eco Retreat AMA Recap

CafeSwap Finance AMA with HERON Eco Retreat took place on Thursday, October 28, 2021.

The following Medium post is a recap of CafeSwap’s AMA session with Andy, Representative Business Development Manager of HERON Eco Retreat project, a new Binance Smart Chain project to be launched Saturday, October 30, 2021, on CafeSwap and other platforms with the support of our strategic partner LaunchZone. The recap features questions asked by community members on everything Heron, as well as answers. Some parts were edited and restructured for an easy read to make for those who could not join the AMA.

Breve | CafeSwap CEO:
Hello Everyone, Let’s begin the AMA with HERON Eco Retreat
Andy | HERON Eco Retreat:
Hi guys!
Breve | CafeSwap CEO:
Don’t Panic! You are not banned; you are just muted for the ongoing AMA with HERON Eco Retreat.
This AMA will be held in 3 Segments:
1st - Introductory Session of the Project.
2nd - Questions from Twitter.
3rd - Live Questions Session.
The reward for the 5 best questions is 200 BUSD.
Breve | CafeSwap CEO :
Let’s all Welcome @andyheron
Andy | Heron Eco Retreat :
Hello everyone! I’m Andy, representative BD of the Heron Eco Retreat project and the guest for today’s AMA session.
It’s my pleasure to be here sharing with you all about our upcoming project.
Breve | CafeSwap CEO :
Welcome Andy, We are very excited about the Heron Launch!
Andy | Heron Eco Retreat :
The time is about to come! Let’s start the AMA so everyone can have a better understanding of our project
Breve | CafeSwap CEO :
Sure! First of all, Tell us What HERON is ?
Andy | Heron Eco Retreat :
Sure! Let me start by telling you guys our inspiration for this project. Heron is a creature that is familiar in our history and culture; it represents purity, elegance and belongs to the fairy world. When winter comes, Heron and other birds will fly south to find places to hibernate. That image inspires us so much in a way that we find human being are really similar in some sense. When we are overloaded and drown in urban stress, we tend to find somewhere to retreat, to find an escape in this chaotic world. That’s when people think of Heron, a perfect get-away for urban dwellers to find themselves and reconnect to mother nature. Also, Heron is a potential project for crypto natives to invest and enjoy the benefits from both the real-world and crypto world.
Heron is an Eco Retreat that is visualized to be a place for self-healing and is a perfect get-away for urban people.
It’s a place built within nature, not dominating her. By partially using pre-built bungalows, we could minimize the damage to the surroundings and keep everything as intact as possible.
Breve | CafeSwap CEO :
That’s quite good info, to be honest

Andy | Heron Eco Retreat :
After Covid-19, customer behavior has been changed a lot. Now we, as humans, are more conscious about our health and life value as the pandemic has shown us the cruelty of mother nature; what she could do to return the damage we’ve caused to her is unimaginable. We, as customers, are now looking for services and experiences that focus and serve our health. This is one of the crucial reasons why we are dedicated to starting this journey. I would want to show you guys the concept design of our project.
Breve | CafeSwap CEO :
That is very true.

Andy | Heron Eco Retreat :

Breve | CafeSwap CEO :
This is huge! Let’s move to the next question. Could you please tell us about your team and everyone’s roles?

Andy | Heron Eco Retreat :

Sure! This is a part of our pitch deck, which can be found on our website: heron.Asia

Our team is compromised of high-level individuals in both the crypto and traditional space.
First are Mr. Thanh Dao and Mr. Loc Dinh, co-founders of Launchzone. They have built such decent DEX on the BSC ecosystem and are well-known for being a DeFi hub, offering multiple ways for staking and farming to earn. They are in charge of the crypto aspect of this project.
Next is TranX, the company that takes care of the traditional business side of our project
The Founder of TranX is Mr.Thang Trinh, who has a background in tech and has more than 5 years of experience in developing wellness & retreat projects. He specializes in partnership development, growth strategy, and team scaling up.

Mr. Phu Nguyen is the General Manager of the project. His responsibility is to keep the project operation on the right track. He’s also the one who collects data and gives out an overview of how to attract plenty of customers and how all the services and experiences at Heron Eco Retreat are designed to meet all customer’s needs.
Our Architecture Manager, Mr. Son Tran. He is in charge of the design process after acquiring information and data from the General Manager. All research on how suitable the geographic and climate conditions are to construct Heron Eco Retreat and the process would be taken care of by his crew.

Our Construction Manager, Mr. Khanh Mai is the one to work with material suppliers, contractors and local authorities for legal paper.
One must-have position in our Core team is Financial Specialist. Mr.Thang Nguyen is in charge of this position. His field is to manage Financial Risk, calculate additional expenses during the progress and make sure all the risks are mostly considered and handled beforehand.
The last but also the most important person is Mrs. Hanh Nguyen, a Real Estate expert. She has a background of more than 15 years of experience in this field, and with her expertise and network, her role is super important as she knows all the nooks and crannies in this field.

Breve | CafeSwap CEO :
This is the most demanding thing every project requires. Now let's move on to the advisors' team.
Andy | Heron Eco Retreat :
As you guys can see, we have 2 main advisors that would commit to the Heron Eco Retreat project in the long-term.
First is Mrs. Le Viet Thanh Ha, advisor of branding and marketing for Heron Eco Retreat. She used to be the CMO of international banks such as HSBC or Citibank. Currently, she is CMO of One Mount Group, AKA 1M group, a tech-focus company owned by Vingroup.
The hospitality and Real Estate Advisor is Mr.Afran Mohamed, who has 26 years of experience in the field. He used to be the Former General Manager of FLC Group and now as Managing Director of Flamingo Groups. At the same time, he is General Manager of Best Western International, CEO of Ecopark Property Management ECOPM, and Residence Manager of Capitallan.
Breve | CafeSwap CEO :
I must admit that you guys have a team of very skilled individuals. By skilled, I mean a very professional and dedicated team.
Andy :Yes, we want to make sure this project is executed by highly experienced individuals in both fields. Shall we move on to the next question, guys?
Breve | CafeSwap :
Can you explain to those who are maybe finding out, for the first time, what your project is about? You have already given an introduction, but What is your project dedicated towards in the Crypto Ecosystem of DeFi, GameFi, and NFT?
Andy | Heron Eco Retreat :
Sure! Heron Eco Retreat is an experimental project that applies blockchain technology into the traditional tourism business. By pegging NFT to real-life services and products, we are changing the game by giving real value and practical use cases to the NFT we are offering investors.
From a tourism perspective, Heron Eco Retreat is a place for self-healing and detoxing one’s mind.
Heron Eco Retreat is located 42km away from Hanoi (roughly around 1hrs drive by cars). It’s built on the side of a hill surrounded by trees, looking straight to Cố Đụng lake, bringing a sensational experience to anyone staying at Heron Eco Retreat.The total area of Heron Eco Retreat is 30.000 square meters but only 30% of those are for construction, the other 70% are left intact as we want nature to be a key in customer experience
There are 26 bungalows that have been built in advance and are waiting to be installed. By doing this, we could minimize the most damage to the surrounding area during the construction progress.
16 deluxe rooms to offer customers more options for their desired experience.
There’s a complex of restaurants, cafeteria and cocktail bar in a total area of 600 square meters for the best dining experience at Heron Eco Retreat. A self-healing center offering spa sessions, yoga, and meditation classes as a critical experience during the time at Heron Eco Retreat because that’s what Heron is built for.
Last but not least is an infinity pool as a must-have at any luxurious tourism venue.

Breve | CafeSwap :
I am personally excited for such an experience. You guys have a really great vision. Surely bringing a huge revamp in tourism industry 👏👏
Andy | Heron Eco Retreat :
From the crypto perspective, our project offers investors an ecosystem that is a combination of GameFi, NFT and DeFi since we are also developing a game for farming the project's token and a marketplace for investors to trade stuff for profit.

Breve | CafeSwap :
A Cherry on Treat 😍

Andy | Heron Eco Retreat :
We are a team of experts and what we want to do with this project is to offer customers and investors a solution to the current problem of both the physical and crypto world.

Breve | CafeSwap :
Definitely and beautiful experience to witness. Crypto with Real-world assets is something very unique in its own way. What made you want to use the Defi Staking model and NFT model?
Andy | Heron Eco Retreat :
Since the Cryptocurrency market has been booming, both deFi and NFT are the trends right now, Heron Asia wants to join the wave to become the first Eco Retreat to apply staking model and NFT into our chain of services and products. Our advantage is pegging NFT to real life service so that our NFT would have a real value in the physical world and be more stable during the downtrend of the NFT market.
Breve | CafeSwap :
Can you tell us about your Game?
Andy | Heron Eco Retreat :
So the game we are developing is called LZFarm. You can find more info about the game here:https://docs.lz.finance/our-products/lz-farm
So basically, it’s a game where people could stake Heron Token for incentives as $LZP token. $LZP token could be used to upgrade items in the game, and then the game items could be listed on our NFT Marketplace to be sold.
Breve | CafeSwap :
So it is a in-Game currency?
Andy | Heron Eco Retreat :
More about the $LZP token use case. $LZP is a completely new token rewarded for devoted LaunchZonians. Users will be able to stake and farm LZP. LaunchZone Ecosystem will simultaneously launch a new staking and yield farming system, allowing users to earn huge rewards by staking or providing liquidity.
LZP will also be used for in-game purchases and for other activities within the LaunchZone Ecosystem.
$LZP token would also be an incentive for users in Launchzone’s ecosystem when they use our services and products.
Breve | CafeSwap :
This is really a great infrastructure you are building.
Andy | Heron Eco Retreat :
More about Launchzone, we are a well-known DEX on the BSC chain.
Breve | CafeSwap :
Yeah, most people are aware of it.
Andy | Heron Eco Retreat :
You can find more info about Launchzone via these link:
🌐Website: https://lz.finance/
🏖 Telegram Group - https://t.me/lzofficial
📣 Telegram Channel - https://t.me/launchzoneann
🧾Docs: https://docs.lz.finance/
📄LaunchZone Spotlight: https://bit.ly/3CVjJbc

Breve | CafeSwap :
Thanks for sharing it! Let’s move to the next questions.
Andy | Heron Eco Retreat :
Sure! Let’s start with our tokenomic first. Our token’s ticker is HERON. There are 235M in total, and all would be sold to our investors. The vesting schedule is that 10% of Heron Token would be released at TGE, cliff for one month, then the other 90% of the token would be given back to our investor at the rate of 7.5% each month in the next 12 months.

To get 1 HERONNFT, Heron owners must stake 74.000 Heron tokens for 1 year to get at least 1 HERONNFT. This NFT is unique and would be converted into a voucher in QR-code format. This voucher is equivalent to a 2 days 1 night stay at Heron Eco Retreat which has included one meal and other services. HERONNFT or vouchers could also be listed on our DeFi Marketplace for trading. People could buy this voucher here if they did not stake or own Heron Token and investors could make profit by trading it.

One last use-case of Heron Token is that it could be used in LZFarm, a gameFi developed by Launchzone and is expected to launch in the next year, for staking and farming for $LZP token. For more information and updates about Heron Eco Retreat and Heron Ecosystem, you guys could follow our information channel via these links:
🌐 Website - https://heron.asia/
🏖 Telegram Group - https://t.me/heronasia
📣 Telegram Channel - https://t.me/heronasiaann
🐦 Twitter - https://twitter.com/heronasia
📄 Whitelist link: https://heron.lz.finance/
HERON - Crypto Pitch Deck
https://drive.google.com/file/d/1jZEBPrRNWTC2N45Uyj7HzL1vrotjnepA/view?usp=sharing.
Breve | CafeSwap :
So you guys are building your own NFT marketplace?
Andy | Heron Eco Retreat :
A photo of our Tokennomics so you guys could understand it. Yes we are building our own NFT Marketplace.

Breve | CafeSwap :
That’s really Nice🚀
Andy | Heron Eco Retreat :
We are launching IDO on multiple Launchpads and CafeSwap’s is one of them.
Breve | CafeSwap :
All features are in one place DeFi, GameFi, and NFT.
I am personally very happy that we have secured the allocation for our #Brewers 🤩
Andy | Heron Eco Retreat :
We are pleased to be in partnership with CafeSwap and your community to launch our IDO event.
Breve | CafeSwap :
And we are really looking forward to making it a huge success. What are your future plans for Heron Asia?
Andy | Heron Eco Retreat :
In the future, Heron Asia aims to expand to all over Vietnam and have more than 20 Heron Eco Retreat in the next 15 years. Each would be built in a different theme and concept. This would make the Heron Eco Retreat chain a desirable tourist attraction. While expanding Heron Asia, we would also look for more ways to adapt cryptocurrency into our business in order to offer more options and possibilities for both investors and travellers.

Crypto investors would have more options to invest and earn benefits in our ecosystem for both the long-term and short-term, while travelers would have more ways to access our services and products at Heron Eco Retreat.

Breve | CafeSwap :
A great future ahead 🚀
Andy | Heron Eco Retreat :
One friendly reminder to you guys is that Vietnam is considered to be a must-visit country in Southest Asia and is on the top list of best place to travel to
Breve | CafeSwap :
I have to agree with it, I have my personal plans to visit it.
Now I will make sure to book my stay in HERON Eco Retreat ❤️I wonder what one HERONNFT would be worth in 1 year, could you give us some hint about it?
Andy | Heron Eco Retreat :
So 1 NFT is equal to a voucher at Heron. This voucher includes 2 days 1 night stay at our eco retreat, one meal and basic activities such as meditation and yoga.
Breve | CafeSwap :
Without NFT what would be 1 Voucher worth?
Andy | Heron Eco Retreat :
If one comes to Heron Eco Retreat and traditionally use our service, they would have to pay $160 for the same package.
Breve | CafeSwap :
This gives us an idea about it, Thanks Andy.

Andy | Heron Eco Retreat :
The cool thing about our NFT is that it is always valuable no matter how low the market goes.
Breve | CafeSwap :
This is the most valuable thing for any NFTs in Crypto Space.
Andy | Heron Eco Retreat :
Because it's pegged to real life services and products at Heron Eco Retreat, it has value in real life and that is our competitive edge in the market.
Breve | CafeSwap :
Okay so moving forward,
Last but not Least would you like to advise anything to our potential Investors about HERON? And could you please share your Pitchdeck or Whitepaper for our investors to do their due diligence and invest.
Andy | Heron Eco Retreat :
You guys could download and have a look at our project for further research.
Breve | CafeSwap :
Thanks for sharing it with us.
Those who are interested to do their research could check it, it's definitely worth a while to read more about them.
Andy | Heron Eco Retreat :
Yes, I really recommend everyone to read and research a project carefully before making the decision if you guys have any concern about our project, later we could have a live chat session and I would be answering you guys.

Breve | CafeSwap :
Okay so let's move to our Next segment which is the Twitter Questions Segment.
Before that i would like to tell everyone that We are solely doing HERON ICO/IDO on Cafeswap for our investors to not miss such a great project with real vision and mission ahead.
Another thing is we are having an exclusive $2000 worth Gleam.io Contest Giveaway for #Brewers, will share an update about it soon. Heron Team has Picked up 2 Questions from our Twitter Heron AMA announcement. Let's share them here and hear from Andy.

Question 1:
From @blackrose11221
"I Noticed that Users have to have HERONFT to have a 2 day 1 night retreat package. But how can we get this HERONFT? Can it be bought seperatlly,or is it mandatatory to stake $HERON? Also,is it possible to sell our HERONFT to another user,so they can exoerience the package?"
Andy | Heron Eco Retreat :
So as earlier I have said, an investor who holds 74.000 Heron Token could stake them in a year and then would earn our HERON NFT. If one doesn’t own any Heron Token or own some but not enough, they could buy HERONNFT or vouchers in our NFT Marketplace. When one buys NFT or vouchers on our NFT Marketplace, they have the right to use most of them in any way, either trade for profit or enjoy our services at Heron Eco Retreat.
Breve | CafeSwap :
That is a very great feature and usecase for an NFT.
Andy | Heron Eco Retreat :
Yes, it is.
Breve | CafeSwap :
Lets move to the next question from @velkyrio
Question 2
"What kind of DeFi, GameFi and especially NFT products are you launching with HERON? HERON seems a nice project and a very good investment for the future, but for now it does not have any use cases so how do you plan to protect the price of HERON token?"
Breve | CafeSwap :
This is the second question picked up by @andyheron.
Andy | Heron Eco Retreat :
We bring deFi into our project by using NFT Marketplace, this would allow investors in our ecosystem to do whatever they want with their asset.
LZFarm is a gameFi that allows investors in our ecosystem to make use of the most use cases of Heron Token as they could stake them for $LZP token then use them for upgrading in-game items to make them more desirable on our NFT Marketplace. Our HERO NFT is special because it has real value in our physical world as I have said earlier.
about the question how to protect the price of HERON token to be honest, no answer could satisfy everyone in this room
Breve | CafeSwap :
That’s very true, but I see you guys have managed a very good vesting period so this seems a good answer.
Andy | Heron Eco Retreat :
But all I could say is that, investing in a HERON token is like securing yourself a slot of early-access to our services and you could use it anytime you want. About the vesting schedule, that is our anti-dump mechanism.
Breve | CafeSwap :
That’s a wise strategy.
Andy | Heron Eco Retreat :
So now we’re moving to the last segment right?
Breve | CafeSwap :
Yes sure!
Andy | Heron Eco Retreat :
Now we’re gonna have a live chat so I could answer everyone’s concern about Heron Eco Retreat project
Breve | CafeSwap :
Let’s move to the next session where Andy will pick 3 questions from the LiveChat to answer them. Each question will be rewarded $40 in BREW.
The community asks questions at this stage
Breve | CafeSwap :
Andy has picked the three questions.

Question 1:
"What is your plan about globalization? Do you have local Communities for those user who don't understand English well?What can we expect to see from your platform in the short-term (at some point in 2021) & 2022?And beyond (long-term goals)?"
@andyheron
Andy | Heron Eco Retreat :
Right now we are focusing on the domestic tourism scene only because we want to build the tightest foundation. Globalization would be a part of our growth but for now we've not made any detailed plans about it. Please follow our social media channel for the latest news and updates

About users that dont understand English well, we do actually have plan to adopt multiple languages in our website but we need to collect data to see which languages have the highest demand then we would update our website's language

In the short-term, we are launching LZFarm at the end of 2021 and NFT Marketplace in Q2 of 2022. Heron Eco Retreat would start being built in the beginning of 2022 and would grand open by the end of 2022.

In the long-term, Heron Eco Retreat would be a chain of services across Vietnam, allowing customers to enjoy our services anywhere in Vietnam. More crypto trends and money games would be adapted into our ecosystem for better user’s experience and benefit.
Question 2:
"The access to Eco Retreat services is through the purchase of NFTs? Should these NFTs be delivered (paid for) at the time of enjoying the services?"

Andy | Heron Eco Retreat :
Services at Heron Eco Retreat could be accessed by coming directly to our place and booking our services just like normal, or by converting NFT into vouchers. When HERONNFT is converted into vouchers, it would be in QR-code format that you could save it anywhere in your phone. When you come to Heron Eco Retreat, we just need to scan the QR code to verify your NFT then everything would be set.
Question 3:
"I found out that recently you changed the name of your token from $HER to $HERON. So just wondering, can I ask the purpose of renaming your token? Rescheduled IDO and Renaming Token, explain how you can say these can bring a better experience for both users & investors?"

Andy | Heron Eco Retreat :
The reason why we changed Token's name 2 times is because $HER is similar to HeroVerse's and HeroNode's ticker and $HE is similar to HeroFi's ticker, therefore we must change our token's ticker so user could find us on CoinmarketCap.
The reason why we also rescheduled the IDO events was we wanted to spend more time on spreading our name and social media for a better exposure. Reschduling IDO and Renaming Token surely don't give people much pleasure but please rest assured, we always wanted to bring the best experience to our investor and customer. Giving the token an unique name and rescheduling IDO to spread our name more widely would make our project come closer to everyone in the cryptocurrency world.

Breve | CafeSwap :
That’s it guys. Thank you for joining us @andyheron
It was a really good and informative AMA TBH. Do you have anything to add or say to our users/investors before we wrap this up?
Andy | Heron Eco Retreat :
It’s been great to be here, sharing all about our most dedicated project with everyone. I’m happy to see that you guys are interested in Heron’s vision and mission. Heron Eco Retreat would launch IDO on 30th October on Cafe.Swap’s , Launchzone’s launchpad. The whitelist is closing on 29th October, 2021.
Okay so this is the wrap of this AMA. Thanks again to @andyheron for guiding us through all and sharing valuable information about HERON.

Andy | Heron Eco Retreat :
Research and make up your mind quick guys! Thank you @CafeswapCM for having me here.

Breve | CafeSwap :
It's our Pleasure 🙏🏼
The Group is Unmuted now and open for Chat to everyone. Hope you all enjoyed the AMA!

Winner’s list 🏆 :

Twitter Winners

https://twitter.com/blackrose11221

https://twitter.com/velkyrio

Telegram Live AMA winners

@Ranihumble

•@andyrodriguezmorales

•@jonliwi

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CafeSwap is a Cross Chain chain yield farming, staking and AMM platform. Visit us at https://cafeswap.finance

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